Sunday, October 7, 2018
Lime, the leading micro-mobility company, has launched its Lime-S e-scooters in Mexico, officially expanding the company's footprint across North America after launching in Canada earlier this week.
The first Lime-S e-scooters will hit the streets in Mexico City this afternoon. They will be available in the neighborhoods of Polanco, Anzures, Juarez, La Condesa, and La Roma.
To access the service, Lime users will pay MEX$10.00 to unlock the scooter, through the app, available for iOS and android devices, and MEX$3.00 per minute.
"Lime is committed to providing Mexico City with easy, quick and sustainable travel solutions," said Alexander Wieland, Lime's Mexico General Manager. "E-scooters are relatively new in Mexico, and we believe our partnership with Mexico City will help them achieve their clean air goals while creating a positive economic impact through job creation and the Lime Juicer Program."
Lime is also working with Mexican leaders and community partners, such as The Institute for Transportation and Development Policy (ITDP), to ensure the safe introduction of Lime-S e-scooters to Mexico City. The company's entry into Mexico follows a major milestone: 13 million scooter and bike rides in just over a year. Since its first launch in June 2017, the company has served more than 100 markets across the United States and Europe. By the end of 2018, Lime plans to launch in 50 new cities, internationally.
"Lime, like other mobility solutions for last mile connection is great news for Mexico City. We should have more options other than cars in particular which is why we welcome new services that of course should operate with order, security and be part of a public policy of sustainable mobility," said Bernardo Baranda, Director of ITDP Mexico.
Unlike other share programs, Lime-S e-scooters will not be docked. The Lime app allows consumers to find available Lime-S e-scooters on its live GPS map.