Skullcandy Launches Its First Truly Wireless Earbud, Push

Skullcandy, Inc., the original lifestyle audio brand, announced today the company's first truly wireless earbud, Push™, an untethered audio experience for those that seek to push boundaries both culturally and aesthetically. Push offers listeners a bold design, sleek fit, and music you can feel—so you can live your life without limitations.

"It is a very exciting time for Skullcandy as we introduce our first True Wireless product to our youthful consumer base," said Jessica Klodnicki, CMO, Skullcandy. "Push is the latest example of the ongoing innovation our team is creating to showcase sound with unlimited possibilities, all while providing the very best audio experience for fans."

The small but mighty buds feature a unique design that not only eliminates signal loss but also lets you easily control your earbuds with a single touch. The simple user interface offers a full suite of media control options including call, track, and volume control, and even lets you activate your phone's native assistant with just the push of a button.

Push is specifically designed to offer a worry-free listening experience for every consumer. These earbuds offer a full day's worth of battery life, 12 hours -- up to 6 hours within the earbud and up to 6 hours through the intelligent charging case. Additionally, Skullcandy's FitFin™ Ear Gels offer a secure and comfortable fit that ensures your earbuds stay put in the ear throughout your day. Lastly, knowing that lost earbuds are a concern for many consumers, Skullcandy offers a Fearless Use Promise™, allowing users to easily repurchase an earbud or charging case at a discounted price in a situation where one is lost or stolen.

Introduced at $129.99 USD, Push will be sold exclusively at Target and until the end of 2018 and will be available at select retailers starting January 15, 2019. Push will be available in two colorways - Psychotropical Teal and Gray Day.

SOURCE Skullcandy, Inc.
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Friday, December 14, 2018

Press Conference Schedule Announced for 2019 North American International Auto Show

The North American International Auto Show (NAIAS) announced today the official press conference schedule for the 2019 NAIAS Press and Industry Preview, Jan. 14 – 17.

"Last year, NAIAS generated the vast majority of global visibility for automaker executives, with the majority of the top individuals coming to Detroit," said Bill Golling, NAIAS Chairman. "Our show also remains the leader among domestic shows in terms of global media coverage and industry-shaping content and we're looking forward to continuing that tradition in January."

With over 300 exhibitors all under one roof, ranging from global automakers to suppliers and tech startups, NAIAS expects more than 5,000 credentialed journalists from over 60 countries to attend Press Preview.

Press Credentials
Journalists are encouraged to register online via the NAIAS website. Journalists can collect their credentials in person at Cobo Center on or after Jan. 2, 2018. The registration deadline for all media applications is Dec. 31, 2018.

North American International Auto Show
In its 31st year as an international event, the NAIAS is the most influential annual automotive event in the world. NAIAS is where future mobility innovations meet the pavement. With the largest concentration of the world's top automotive and technology executives, designers, engineers and thought leaders, NAIAS serves as the global stage for companies to debut brand-defining vehicles and industry-shaping announcements. NAIAS is unmatched in the industry in presenting six unique shows in one, including: The Gallery, an ultra-luxury automotive event, AutoMobili-D, an inside look at future mobility platforms, Press Preview, Industry Preview, Charity Preview and then concluding with a nine-day Public Show.

2019 NAIAS Dates:
The Gallery – Saturday, January 12
Press Preview – Monday – Tuesday, January 14 – 15
AutoMobili-D – Monday – Thursday, January 14 – 17
Industry Preview – Wednesday – Thursday, January 16 – 17
Charity Preview – Friday, January 18
Public Show – Saturday – Sunday, January 19 – 27

SOURCE North American International Auto Show
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CASETiFY Restocks Sold Out DHL x CASETiFY Tech Capsule Collection

Earlier this month, CASETiFY, the fastest growing global tech accessories brand, launched the first "DHL x CASETiFY Tech Capsule Collection" with the world's leading international express services provider. The wildly successful launch sold out within 12 hours with fans virtually lining up to get their hands on the special edition phone cases and watch bands. In a final restock, CASETiFY will replenish the entire collection with limited quantities, available while supplies last.

The warm reception from social media and customers led to a record-breaking launch, with all case styles – "This Way Up," "Tape It Up," "The Glitter Yellow," and "Express It" – selling out hours after the worldwide release. Due to the high demand, CASETiFY will restock the full collection, including the highly requested, limited edition Apple Watch bands, "Wrap It Up" and "This Way Up."

"We are grateful for the overwhelming support the DHL x CASETiFY collection has received," said Wes Ng, Co-Founder and CEO of CASETiFY. "CASETiFY is all about pushing boundaries, and when we started seeing the cases on eBay in a bidding war, we knew we had to come together for one final restock."

The capsule collection was the first venture into tech accessories for the logistics giant DHL. The designs feature their signature tape and custom waybill, creating the perfect marriage of industrialized street fashion and tech.

The collection is priced from $45.00 USD on, shipping worldwide with exclusive, competitive DHL Express rates.

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Qualcomm And Vingroup subsidiary VinSmart Sign Multimode Global Patent License Agreement

Qualcomm Incorporated (NASDAQ: QCOM) and VinSmart, a wholly owned subsidiary of Vingroup, today announced they have entered into a Patent Licensing Agreement which covers multimode complete terminals (the "Agreement"). Under the terms of the Agreement, Qualcomm has granted VinSmart a royalty-bearing patent license to develop, manufacture and sell branded multimode complete terminals such as 4G/5G smartphones. The royalties payable by VinSmart are consistent with the terms of Qualcomm's branded multimode licensing framework disclosed this past year.

SOURCE Qualcomm Incorporated
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TE Connectivity to showcase high-speed Innovations at DesignCon 2019

TE Connectivity (TE), a world leader in connectivity and sensors, will showcase a broad range of industry-leading high-speed data communications connectivity solutions in booth 817 at the DesignCon 2019 expo Jan. 30-31 in Santa Clara, California. TE offers a full spectrum of powerful, ultra-compact solutions for optimizing the latest data center innovations, delivering the speed, scalability, space-savings, improved thermals, power and reach needed to be first to market.

TE's featured live demos in its booth will include:
OSFP, QSFP-DD, QSFP, SFP-DD, high-speed I/O and STRADA Whisper, showcasing solutions for 5G, disaggregation, density, improved channels, thermal management, co-packaging and power delivery.
The Sliver Interconnect Family, which has not only received industry recognition, but has been identified as the standard interface and required product performance through several industry groups like COBO, GenZ, EDSFF and Open Compute for current and next-gen server, storage and networking designs.

"Speed, density and high efficiency are all key requirements for new data center designs," said Erin Byrne, vice president and chief technology officer for TE Connectivity's Data and Devices business unit. "At DesignCon, TE will showcase solid engineering of industry-standard interfaces with innovative thermal and power management solutions, meeting the challenges of increasing density and speed in the data center."

Learn more on TE's DesignCon 2019 events page.

SOURCE TE Connectivity
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IK Multimedia unveils SampleTank 4

IK Multimedia announces SampleTank 4, the next generation of IK's legendary sound and groove workstation that offers professional-quality sounds, an intuitive interface and powerful editing and effects for musicians and producers. This new generation was re-designed from the ground up to be every musician's "go to" music creation workstation.

SampleTank 4 offers a massively expanded sample library (up to 8,000 sounds across 250 GB of samples) and a completely redesigned, scalable/zoomable interface. A new cutting-edge sound engine offers efficient hard-disk streaming and advanced sound design/editing possibilities.

The library and sound engine are complemented by innovative dynamic groove "players" (arpeggiator, strummer, pattern and loop player), 13 new effects (for a total of 70), a powerful new Mix window, a unique Live mode and powerful integration with IK's iRig Keys I/O line.

Three versions are available: SampleTank 4 SE; SampleTank 4; and SampleTank 4 MAX.

Details on each version are below.

It all starts with sound - the expanded library

SampleTank 4 offers a massive library of sounds and grooves, with up to 250 GB and 8,000 instrument presets carefully balanced across a wide range of styles, genres and sounds. It contains over 200 GB of new material assembled from dozens of high-quality recording sessions in cities across the U.S. and Europe, including IK's new custom-built studio in Italy. The new library features high-end recordings of all-new concert pianos, keyboards, guitars, bass, drums, strings, brass, synths, vocals, percussion and more, all with articulations and round robins for the most realistic performance yet, with over 120,000 samples added.

A new stereo grand piano offers multiple microphone sets and carefully blended room mics, to rival the best dedicated piano virtual instruments. A new collection of the most famous electric pianos, organs and keyboards covers everything from classic R&B to modern indie pop. And a massive set of new synthesizer sounds, using modern hardware instruments, offers a fresh companion to more vintage sounds.

New modern string and brass sections, with multiple musical articulations and deep round robin sampling, were designed to contrast with orchestral sounds rivalling dedicated symphonic libraries.

New acoustic and electronic drum kits and loops cover the latest beats straight from the top charts around the world. A timeless library of mallet and chromatic instruments gives tracks vivid melodic percussion with smooth clarity and harmonic brilliance.

New basses and guitars offer stunning detail, designed specifically for use with IK's industry-leading amp modelling effects.

A unique pop choir sound set offers an alternative to typical orchestral choirs, delivering new feel and soul to any recording.

Additionally, thanks to SampleTank 4's new efficient disk-streaming engine, larger sounds are not limited anymore to RAM size and load faster than ever to perform like never before.

Dig deeper - a completely re-designed application
SampleTank 4 offers a completely redesigned, fully scalable/zoomable interface that re-sizes conveniently on any type of modern displays. All the interfaces have been redesigned from the ground-up to maintain the ease of use that's been a staple for SampleTank, for a minimal learning curve and fast workflow that suits the needs of today's modern producers.

The re-designed Sound Browser lets users browse, filter and search by style, genre and mood to find inspiring sounds quickly. Working with multiple sounds has also been made easier with a new dedicated Layer interface that enables the setting up of layers and split-points for up to 16 simultaneous sounds.

Editing is more powerful, too. Choose from 16 modelled filters, edit envelopes, oscillators, portamento, polyphony and more. Users can edit an entire sound or access individual articulations, zones, or single samples, for the deepest level of control. A new, cutting-edge modulation matrix allows for linking sources like envelopes, LFOs and oscillators to almost any control, for designing intricate soundscapes.

Animate sounds - innovative new dynamic "groove players"
Presets can be turned into performances more quickly with four new dynamic "groove players" - an Arpeggiator, Strummer, Phraser and Loop Manager. The Arpeggiator offers a massive range of presets with an option to draw in patterns, set velocity, length, swing and more. The Strummer lets users choose chords, position, direction and more, and then intelligently creates an accompaniment. The Phraser pattern player enables quick browsing and mapping of over 4,000 MIDI patterns. The Loop Manager offers over 7,500 loops that can be mapped to keys and triggered, with controls for pitch, grain and time.

Mix faster than ever

A powerful new Mix window has been added to adjust volume, panning, mute, solo and routing for all 16 tracks simultaneously. It also offers four effects sends and a master bus, with slots for five effects for advanced routing and mixing. New console channel strips give mixes the sound of legendary studio consoles for truly professional results, all within a single plug-in.

Convenient access to all effects parameters in-interface allows an entire track to be mixed efficiently in a single window.

The best effects get even better
SampleTank 4 adds 13 new effects, for a grand total of 70 studio-quality effects. Effects like these have never before been heard in a virtual instrument - they're all derived from IK's industry-leading AmpliTube and T-RackS software. Users can shape their sound with realistic tube saturation, classic analog pedal effects, professional studio processors, creative effects, and more.

More hands-on control with iRig Keys I/O

SampleTank 4 now includes seamless integration with IK's iRig Keys I/O controllers. Users can browse and load sounds, control macros and transport, trigger loops, launch live setups and more directly from iRig Keys I/O, for an entire production set up that's plug-n-play. Fully MIDI controllable, SampleTank 4 also works with any other standard MIDI controller, be it keyboard or pad.

From the studio to the stage

SampleTank 4 makes it easier than ever to hit the stage. A unique, re-designed Live mode offers fingertip-ready controls for live performance and lets users build an entire set list and create song presets. Program change messages can also be assigned to each preset, for switching directly from a controller while performing.

Price and availability
SampleTank 4 will ship in early 2019, and is available for pre-order from the IK Multimedia online store or from select IK dealers now. Through the end of 2018, IK is offering a special pre-order discount that lets users of any IK product that retails for $/€99.99 and up purchase SampleTank 4 at upgrade pricing for an even further reduced price:

SampleTank 4 SE - An affordably-priced entry into the SampleTank line, offering 2,000 carefully chosen instruments for 30 GB of sounds. SRP $/€149.99* - special pre-order price $/€99.99

SampleTank 4 - Over 100 GB of sounds, including 70 GB of newly recorded material, for 6,000 sounds overall. SRP: $/€299.99* - special pre-order price $/€199.99 - upgrade for only $/€149.99

SampleTank 4 MAX - The largest sample library IK has ever produced, it offers over 250 GB, including 200 GB of all new sounds. That's over 8,000 sounds in total. SRP $/€499.99 - special pre-order price $/€299.99 - upgrade for only $/€199.99Any customer who purchases SampleTank 3 SE, SampleTank 3 or SampleTank MAX on or after November 13, 2018, will receive the equivalent version of SampleTank 4 for free at release.

Any customer who purchases or received any version of SampleTank 3 as part of a hardware or software bundle on or after November 13, 2018, will receive SampleTank 4 SE for free at release.

For more information, please visit:

To see SampleTank 4 in action, visit:

"Honda Autonomous Work Vehicle" Makes Off-Road Work Easier, Safer and More Efficient

Honda will be seeking potential business and technology partners for its prototype off-road vehicle, the Honda Autonomous Work Vehicle, at CES 2019. Combining Honda's all-terrain vehicle (ATV) and emerging advanced autonomous technology, the Autonomous Work Vehicle was designed by Honda R&D Americas to enhance efficiency and safety for public, commercial, and consumer enterprises. Envisioning the potential to support people in a variety of industries, such as search and rescue, firefighting, construction, agriculture, landscaping, and snow removal, Honda welcomes potential partners to meet with the company's engineers at its CES booth #7900 in the North Hall of the Las Vegas Convention Center, Jan. 8-11, 2019.

The Autonomous Work Vehicle is based on Honda's proven ATV chassis, built on a 30-year history of accessing hard-to-reach locations with its rugged four-wheel drive system. The prototype vehicle features GPS and sensor-based autonomy capable of guiding the unit in almost any environment, a rail accessory mount system for limitless accessories and attachments, and onboard power plug-ins. Its compact size and off-road capabilities make it highly maneuverable and perfect for a variety of locations, from dense forests to urban pedestrian zones. Further demonstrating its autonomy, the vehicle can be programmed in different modes – "Follow Me," "Pattern," and "A to B" – to accommodate a range of applications.

Since introducing the Autonomous Work Vehicle as a concept under the name 3E-D18 at CES 2018, Honda has worked with a variety of partners to beta-test and evaluate potential uses in a broad array of environments, including a large-scale solar operations company, wildland firefighting, and an agricultural research facility. Honda will share the results of these real-world tests at CES 2019.

"Honda showed its vision of the Autonomous Work Vehicle as a concept at CES 2018, and we've been testing in real-world scenarios to demonstrate the value and capabilities of this unique machine," said Pete Wendt, senior planner in Advanced Product Planning, Honda R&D Americas. "Honda is looking for additional partners to evolve the technology and develop attachments or accessories that will expand the potential uses for the Autonomous Work Vehicle."

Real-world testing with partners

Honda evaluated use cases for the Autonomous Work Vehicle in three different environments: a large-scale solar operations company in North Carolina, a wildland firefighting division in Colorado, and an agricultural and environmental sciences college in California.

For the solar operations company – spread across 178 rural acres in North Carolina – vegetation management is one of its largest challenges to reliable and affordable energy generation. It currently uses both sheep and manual labor to keep the vegetation under control. In the real-world testing scenario, Honda equipped a tow-behind mower to the Autonomous Work Vehicle allowing it to remove weeds around the solar panels efficiently and safely. With its autonomous capability, the vehicle provided the solar operations company with a more consistent and faster solution to manage its vegetation.

In Colorado, one of the biggest challenges for the division that manages wildland firefighters is the allocation of resources. Currently, firefighters carry approximately 60 pounds of equipment, including chainsaws and water packs, while navigating steep terrain. This arduous task often leaves firefighters fatigued before reaching the front lines of the fire. To relieve this physical strain, minimize injury and free up manpower, Honda installed a gear rack on the Autonomous Work Vehicle to transport supplies, equipment and water. By deploying the "Follow Me" mode, the vehicle autonomously followed the firefighters with their gear in tow.

Working with an agricultural and environmental sciences college in California, the Honda Autonomous Work Vehicle supported the harvest of crops and spray applications. One of the largest challenges for a commercial operation is the strenuous and time-intensive activity of quickly moving harvested crops from the field to packing operations. To address this challenge, Honda equipped the Autonomous Work Vehicle with a gear rack and crates so agricultural workers could more easily load and transport crops. When using the "A to B" mode, the vehicle efficiently transported the crops autonomously. The Autonomous Work Vehicle was also fitted with a variety of work implements, including a spraying application for weed and pest control. This real-world testing demonstrated the Autonomous Work Vehicle's ability to save time and minimize the potential for injury to workers in the agriculture industry.

As Honda R&D engineers continue development efforts on the Autonomous Work Vehicle, the company seeks to connect with partners to create accessories and attachments that will expand the machine's potential uses, businesses that may have a need for the vehicle, and autonomy technology and sensor developers to further improve the platform's off-road autonomy.

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Postmates Unveils Latest Addition To Its Fleet: Meet Serve - The Autonomous Delivery Rover

Postmates, the on-demand "anything" delivery company, today unveiled Serve, the company's internally developed first-of-its-kind autonomous delivery rover. The Postmates Serve team spent the last couple of years analyzing millions of deliveries, researching interactions and conducting thousands of deliveries to ultimately develop the first autonomous vehicle created from the ground up by an on-demand delivery company.

"We realized we are in a unique position to create an autonomous delivery vehicle with socially aware navigation that understands how to navigate cities while meeting specific customer needs," said Bastian Lehmann, co-founder & CEO, Postmates. "We took a design-first approach with Serve that walks alongside people and fits into our communities. We were able to use data to model how food and goods could move around cities even more efficiently when rovers join our existing fleet of more than 350,000 Postmates. Ultimately, we believe that goods should move through cities at nearly zero cost to consumers."

With an intentional focus on design in addition to leading technology, Serve is a delightful addition to the sidewalk, creating excitement for how people can receive their next order from Postmates.

"One thing we learned early on is that we need to develop a language for rovers and humans to understand each other's intentions," continued Lehmann. "We have developed a specific rover-human interface so that people understand what rovers are doing at any moment."

Some of the unique and industry-leading features of Serve include:
Serve's socially aware navigation brings together design and technology in an entirely new way for sidewalk rovers
Serve has the most advanced set of sensors including Velodyne Lidar and uses a NVIDIA XAVIER processor
Serve can carry 50 lbs and go 30 miles on a single charge
Customers interact with Serve using a touchscreen and cameras
To communicate, Serve has dynamic lighting in the eyes and a light ring on top to signal movement like a change in direction

Serve initially plans to be deployed in the Los Angeles area and Postmates will work with local governments to thoughtfully develop a framework that can enable on-demand commerce while respecting the public-right-of-way. The full roll-out of Serve will take place over the next 12-months in key cities across the United States.

To learn more about Serve, please visit

SOURCE Postmates
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Hit The Trails With Casio's Latest Pro Trek Timepiece

Casio America, Inc. announced today the latest addition to its PRO TREK line of outdoor timepieces – the PRW3100YB-1. Designed with a blue IP stainless steel bezel and black resin band, the PRW3100YB-1 offers all of the features PRO TREK fans have come to know and love in a more compact style that is ideal for trekking during the winter months and beyond.

Equipped with Casio's Triple Sensor Version 3 Technology, the PRW3100YB-1 includes a direction sensor for compass readings, pressure sensor for altimeter/barometer readings and a thermo sensor for temperature. In addition, it boasts Multi-Band 6 Atomic Timekeeping technology, which means that it automatically synchronizes with atomic clocks in the U.S., Germany, U.K., China and two in Japan based on the user's home city setting to ensure the watch is displaying the correct time. The PRW3100YB-1 also offers Casio's Tough Solar Power technology, which eliminates the need for battery changes.

After a full-charge, the timepiece has a battery life of approximately 24 months without further exposure to light. It also features a special Power Save function that allows the timepiece to power down when not exposed to light for a certain period of time, helping to further conserve energy. This solar battery-powered timepiece can be charged even in low or fluorescent light.

Casio's PRO TREK PRW3100YB-1 is available now for a MSRP of $320.00 at select retailers nationwide and online at For additional information on Casio's PRO TREK collection of timepieces, please visit

SOURCE Casio America, Inc.
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WayRay releases True AR SDK and teams up with the Reality Virtually Hackathon

WayRay, a Swiss leader of holographic AR displays for cars, announces the launch of its True AR SDK beta and its sponsorship of the Automotive Prize Category at the Reality Virtually Hackathon, to be held in Cambridge, Mass., at the MIT Media Lab from January 17–21, 2019.

The True AR SDK is a set of libraries and tools that allow developers to build, test, and debug AR apps that run on WayRay's in-vehicle holographic AR displays. With the SDK, developers can create and seamlessly integrate virtual objects like safety alerts, navigation elements, and infotainment features into the world around the car, giving users a myriad of immersive opportunities. The toolset complements WayRay's portfolio of holographic AR solutions and intensifies the company's focus on transforming any glass surface into a new medium for information.

WayRay's True AR SDK is a step towards conceptualizing a true augmented reality ecosystem, where developers can create never-before-seen AR experiences for drivers and passengers and make time spent in the car safe and enjoyable.

"Broad adoption of autonomous vehicles will spark a massive variety of AR applications to blend the virtual and real-world environment through holographic AR displays," said Vitaly Ponomarev, Founder and CEO, WayRay. "We aim to create a platform — like an app store with bespoke content for drivers-turned-passengers — that transform the automotive value chain, create new business models, and reshape the whole mobility paradigm."

The True AR SDK beta version contains an API, emulator, simulator, docs, and samples, runs on Ubuntu 16.04 or 18.04 LTS and macOS Sierra or High Sierra, and supports C++. The SDK is now available for download at

WayRay first announced its plans for a custom software development kit at CES 2018 in Las Vegas, followed by the True AR Challenge for developers and designers, which ended in July 2018. AR enthusiasts from 23 countries shared their ideas for AR apps — from a navigation app for firefighters to a farming assistant and ad-blockers — out of which the jury panel picked the 30 best concepts. The 30 winning teams received their prizes of $2,000–$5,000 and an invitation to join the forthcoming WayRay-sponsored Hackathon.

At CES 2019 in Las Vegas, WayRay is setting up an SDK demo zone, where anyone can experience a live product demo in a VR Headset or try their hand at creating AR apps on the spot. WayRay will also host a series of SDK sessions, which attendees are welcome to join by prior registration at

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Zion & Zion Study Finds Seniors' Digital Usage Dramatically Greater Than Believed

Seniors use digital technology in their daily lives more than you might think, according to a new study from the market research team at Zion & Zion, a top-ranked, full-service, national marketing agency. The full report is available here.

The findings of the report have numerous implications for managing and marketing residential senior communities and for marketing to seniors in general:

Seniors see themselves as significantly more technologically engaged than the generation following them (i.e., their adult children) sees them as being. 47% of seniors say they use a desktop computer more than an hour a day, but adult children's perceptions of their parents' desktop usage were significantly lower, at only 13%.
29% of seniors say that they use a laptop computer an hour or more each day, while their adult children believe only 8% of their parents use laptops that often.
Marketers of senior communities should recognize that they may have a faulty view of seniors 75+ and their digital connectedness.

This study, conducted by the Zion & Zion market research team, was based on a nationwide survey of seniors (age 75+) and their adult children. A total of 1,021 responses were collected to understand the degree of bias in how seniors' digital technology usage is viewed by the generation preceding those seniors. Authors of the study are Aric Zion, MS; Morgan Gardea; Peter Juergens, MA; Thomas Hollmann, MBA, PhD.

SOURCE Zion & Zion
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Seeing Machines and L3 to deliver eye tracking technology for major airline's Full Flight Simulator

Seeing Machines Limited, the advanced computer vision technology company that designs AI-powered operator monitoring systems to improve transport safety announced that it has partnered with L3 Commercial Aviation, a leading provider of airline pilot training solutions, to deliver integrated eye tracking capabilities into their Full Flight Simulator (FFS). The first device with this functionality will be delivered to a major Australian airline in 2019.

Seeing Machines and L3 have developed a solution to provide and leverage the Group's industry leading eye tracking capability and signals, to be deployed into a new Boeing 787 FFS. This marks the first time that a permanent fully integrated eye tracking solution has been delivered into a FFS device used for civil aviation pilot training.

New head-up displays within commercial airlines provide a huge amount of information for pilots but ensuring that it is used correctly is crucial. Seeing Machines' eye-tracking technology will provide the ability to monitor and evaluate both the performance of the pilots and their decision-making processes during simulator exercises. This will help to standardise head-up display flight training across the airline's organisation and optimise training outcomes for pilots and instructors, both in real-time and for post scenario debrief.

"We are continuously looking to evolve and ultimately enhance our training offer by incorporating new technologies into our full range of training devices," commented Robin Glover-Faure, President of Commercial Training Solutions, which is part of L3 Commercial Aviation.

"The implementation of the eye tracking technology is a substantial development within the world of pilot training and will provide critical data to better measure, tailor and advance training programs."

Patrick Nolan, GM of Aviation at Seeing Machines, added: "We are delighted to be working with L3 to deliver this training solution.

"The feedback from the aviation industry on the benefits of this capability and solution have been very positive. It is great to see the transition to a fully integrated solution that will provide valid data to support and optimise flight training in what we believe will be the first of many engagements across the industry."

SOURCE Seeing Machines Limited
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