Google launches YouTube Gaming Sponsorship feature




YouTube discontinues paid channels initiative and makes $4.99 sponsorship model available to all YouTube Gaming creators and some others via main YouTube app


YOUTUBE: Starting today, we’re opening up a new way to earn extra money on your channel and better help you connect with your fans on YouTube Gaming: sponsorships!

With sponsorships, fans can purchase digital goods directly from your channel and support you via monthly recurring payments of $4.99 USD (local pricing applies). Sponsors get cool insider perks, such as a custom badge for live chat that will help them stand out from the crowd and custom emoji. These badges and emoji are designed by you for your fans. As you gain more sponsors, you will unlock more emoji to be used on your channel. You can upload and use these in real-time as you pass sponsorship milestones.

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