Monday, October 1, 2018
Subaru of America, Inc. today announced the return of its Subaru Loves Petsinitiative in October to help improve the safety and well-being of animals in communities nationwide. As the pets-focused initiative of the automaker's Love Promise philanthropic platform, Subaru will once again team up with long-standing partners The American Society for the Prevention of Cruelty to Animals® (ASPCA®) and BARK, the world's most dog-centric company and makers of BarkBox, to help the approximately 6.5 million companion animals that enter shelters each year.
In celebration of Subaru Loves Pets, participating Subaru retailers across the country will work alongside the automaker's established network of local animal organizations to collect supplies needed to keep animals healthy, happy and ready to find homes. Retailers will also provide Subaru Loves Pets shelter supply kits, created in partnership with BARK for the second consecutive year. The curated kits include various items aimed at improving the well-being of shelter animals awaiting adoption, such as chew toys, reusable water bowls, bath wipes and tennis balls.
In addition, select Subaru retailers are hosting pet events in partnership with local animal welfare organizations. Each pet event is supported by a grant from the ASPCA® made possible by Subaru. There are 48 animal welfare organizations and 48 retailers participating across 23 states.
Throughout October, customers are encouraged to visit their local Subaru retailer and take a picture with the Subaru Loves Pets photo frame and share on social media, using #SubaruLovesPets to raise awareness about animal welfare. As a token of appreciation, visitors will receive a Subaru Ascent or Forester plush toy or pet bandana, while supplies last.
"Each year, we at Subaru look forward to Subaru Loves Pets as a chance to celebrate our furry friends and return the unconditional love they show us each and every day," said Alan Bethke, Senior Vice President, Marketing of Subaru of America, Inc. "We know our owners are passionate about their pets and we are committed to keeping all animals, including those in shelters, happy and healthy – increasing their overall chance of finding safe, loving homes."
For more information about Subaru Loves Pets, please visit www.subaru.com/pets.
SOURCE Subaru of America, Inc.