Friday, December 23, 2016


The Lexus LIT IS sends signals like no car before. Equipped with 41,999 LED lights, programmed with dynamic designs, and able to react to music and movement









The Lexus LIT IS is featured in Dua Lipa’s new music video, “Be the One”, as part of a collaboration with Lexus and Vevo.




“A car as visually striking as the LIT IS required an equally dramatic debut,” said Brian Bolain, Lexus general manager of product and consumer marketing. “A music video was a perfect place to launch the LIT IS and working with Dua Lipa allowed the concept to come to life, putting a spotlight on the Lexus IS in an entirely new way.”




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