The highlight of the event was the debut of five new smartphones—MEIZU Mblu 22, Mblu 22 Pro, Note 22, Note 22 5G, and Note 22 Pro 5G—alongside two innovative wearables: the StarV View AR Glasses and the StarV Ring2 smart ring. These launches reflect Meizu’s renewed commitment to the global market and its “All in AI” strategy, aiming to deliver integrated and intelligent user experiences across multiple devices.
Next-Gen Meizu Smartphones: Performance, Design, and AI Integration
MEIZU Mblu 22 & Mblu 22 Pro: Affordable Excellence
Targeting value-conscious users, the Mblu series blends affordability with functionality:
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Mblu 22 features a 6.79-inch HD+ display with 90Hz refresh rate, octa-core processor, and a 5,000mAh battery for all-day use. Its F1.8 aperture main camera delivers clear, vibrant photos. Priced between $79–$89.
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Mblu 22 Pro upgrades to a MediaTek Helio G81 chip, 6.79-inch FHD+ 120Hz display, 50MP ultra HD main camera, and durable Titan Shield design. Priced between $99–$129.
MEIZU Note 22 Series: Advanced Features for Power Users
Designed for tech enthusiasts, the Note 22 series offers top-tier specs and AI optimization:
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Note 22 includes a 108MP main camera, 8MP ultra-wide, and 2MP portrait lens. With a 6.78-inch FHD+ AMOLED 120Hz screen and 5,000mAh battery with 40W fast charging, it ensures immersive performance. Price: $179–$299.
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Note 22 5G boasts up to 24GB RAM, 5G connectivity, a 50MP AI-enhanced triple-camera system, and a premium design inspired by traditional Chinese architecture. Price: $169–$229.
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Note 22 Pro 5G is powered by the Snapdragon 7s Gen 3 chip, offering Meizu’s proprietary Flyme AIOS, which learns user behavior to optimize performance and battery. A massive 6200mAh battery with 80W fast charging eliminates battery concerns. Price: $299–$369.
Expanding Beyond Phones: Meizu's Smart Wearables
StarV View AR Glasses: A Portable Theater Experience
Lightweight at just 74g, StarV View AR glasses bring immersive viewing on the go. Key features include:
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188-inch 120Hz ultra-HD display with 10-level brightness control
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0–600 diopter adjustment, ideal for myopic users
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Pocket-sized portability for personal cinema experiences
StarV Ring2 Smart Ring: Advanced Health Tracking
The StarV Ring2 is a health-focused smart ring with comprehensive wellness tracking:
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Monitors heart rate, sleep quality, exercise, and stress
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IP68 water-resistant, suitable for swimming
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Powered by Flyme OS, enabling gesture control for smartphones and AR glasses
Global Expansion Strategy: Flyme AI Ecosystem Goes International
Meizu’s latest products will first roll out in Russia, Spain, Malaysia, and Vietnam, with plans to enter over 30 countries across Asia-Pacific, Europe, Latin America, the Middle East, and beyond. This aligns with Meizu’s vision of a connected ecosystem combining smartphones, XR (extended reality), and smart vehicles.
Cheng Li, Meizu’s CMO for Global Business, shared:
"Our All in AI strategy bridges hardware, software, and services to create a seamless smart life. We will continue to develop new products to bring consumers more cost-effective and personalised electronic products according to the habits of consumers in different countries and regions."
Meizu and DreamSmart Group: Building the AI-Driven Future
As a brand under DreamSmart Group, Meizu plays a pivotal role in a broader ecosystem spanning smartphones, AR/XR, and smart mobility. This latest launch is more than a product reveal—it's a bold step toward an AI-first future where devices seamlessly anticipate and adapt to user needs.
With its focus on intelligent design, cross-device compatibility, and future-ready performance, Meizu is redefining what global users can expect from mobile technology in 2025 and beyond.
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